NEOCON 2018
transform space
When Patcraft asked N+A to design their showroom for NeoCon Expo 2018, the challenge was to bring together multiple collections, each with their own unique story to be told. Taking inspiration from each and uniting their common threads, we designed the showroom in zones, connected through the use of color, form and shape to transform the space. Rich and earthy rusts and blush tones were the backdrop, creating a connective palette that embraced and unified each collection centered around the theme – TRANSFORM SPACE. The showroom became the inaugural launch for Patcraft’s re-branding later that year.
T H E C O L L E C T I O N S
a r t e f a c t
INSPIRED BY THE OXIDATION PROCESS OF DISCARDED ITEMS EXPOSED TO RUST AND WATER, ARTEFACT IS A STUNNING AND ORGANICALLY-FUSED COLLECTION THAT EXPLORES THE COURSE OF AGE AND WEATHERING – A WATERMARK LEFT WITHIN NATURE.
m o n o t o n e / s u r f a c e t o n e
LIGHT AND SURFACE INTERACT IN TONAL CONTRAST. ABSTRACT ORGANIC VISUALS MIX MATTE AND GLOSS TO CREATE MONOCHROME AND SURFACE TONE.
w o o d t o n e
HAND-DRAWN LINES CREATE AN ARTISTIC INTERPRETATION OF TRADITIONAL WOOD VISUAL WITH VARYING LEVELS OF DEPTH AND CONTOUR.
